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What is a zettabyte (ZB)?

A zettabyte (ZB) is a unit of digital storage in the decimal measurement system, equivalent to 1,000,000,000,000,000,000,000 bytes ($10^{21}$ bytes). The prefix “zetta” originates from the Greek letter “zeta” (ζ\zeta), representing the seventh letter of the Greek alphabet, as $10^{21}$ is $10$ to the power of 7 three times. According to IDC’s “DataSphere” report, approximately 64.2 zettabytes of data were created or replicated globally in 2020, though only about 7 ZB of this data was actually stored across all devices and systems.

What is a petabyte (PB)?

A petabyte (PB) is another unit of digital storage, positioned between a terabyte and a zettabyte. One petabyte is equal to 1,000,000,000,000,000 bytes ($10^{15}$ bytes). As an illustration, a petabyte could store about 500 billion pages of ordinary typed text.

The two measurement systems: SI vs IEC

Digital storage units are defined by two measurement systems:

  1. SI (International System of Units) - decimal system

    • Base-10: 1 kilobyte = 1,000 bytes.
    • Prefixes: kilobyte (KB), megabyte (MB), gigabyte (GB), terabyte (TB), petabyte (PB), zettabyte (ZB).
    • Primarily used by storage manufacturers for marketing purposes (e.g., hard drive capacities).
  2. IEC (International Electrotechnical Commission) - binary system

    • Base-2: 1 kibibyte = 1,024 bytes.
    • Prefixes: kibibyte (KiB), mebibyte (MiB), gibibyte (GiB), tebibyte (TiB), pebibyte (PiB), zebibyte (ZiB).
    • Used by operating systems and software for accurate memory/storage allocation.

Note: Operating systems often display storage using IEC units but label them with SI names (e.g., showing “1 GB” when it’s actually 1 GiB), creating widespread consumer confusion about actual storage capacity.

Conversion formulas

Zettabytes to petabytes (SI system)

1 ZB = 1,000,000 PB ($10^{21}$ bytes ÷ $10^{15}$ bytes)
1 PB = 0.000001 ZB

Zebibytes to pebibytes (IEC system)

1 ZiB = 1,048,576 PiB ($2^{70}$ bytes ÷ $2^{50}$ bytes)
1 PiB = 0.00000095367431640625 ZiB

Cross-system conversions

SI to IEC:
1 ZB ≈ 0.8470329472 ZiB
1 ZiB ≈ 1.1805916207 ZB

Practical conversion examples

Cloud storage

1 ZiB of storage converts to 1,048,576 PiB, or approximately 1,180,591.6207 PB.

Financial sector

A bank’s 5 ZB of transaction data needs allocation in 100-PB units, requiring 50,000 such units.

Storage conversion table

Storage unitSI system (decimal)Bytes (SI)IEC system (binary)Bytes (IEC)
Kilo/kibi1 KB = 1,000 bytes1,0001 KiB = 1,024 bytes1,024
Mega/mebi1 MB = 1,000,000 bytes1,000,0001 MiB = 1,048,576 bytes1,048,576
Giga/gibi1 GB = $10^{9}$ bytes1e91 GiB = 1,073,741,824 bytes1,073,741,824
Tera/tebi1 TB = $10^{12}$ bytes1e121 TiB = 1,099,511,627,776 bytes1,099,511,627,776
Peta/pebi1 PB = $10^{15}$ bytes1e151 PiB = 1,125,899,906,842,624 bytes1,125,899,906,842,624
Zetta/zebi1 ZB = $10^{21}$ bytes1e211 ZiB = 1,180,591,620,717,411,303,424 bytes1,180,591,620,717,411,303,424

Frequently asked questions

How many petabytes are in a zettabyte?

1,000,000 PB in the SI system (1 ZB = $10^{6}$ PB). In the IEC system, 1 ZiB = 1,048,576 PiB.

Why do storage manufacturers use different units than operating systems?

Manufacturers use SI (decimal) units which show larger numbers (1 GB = 1 billion bytes), while computers use IEC (binary) units for precise addressing (1 GiB = 1,073,741,824 bytes). This discrepancy leads to the “missing storage” phenomenon where a 1TB drive shows as ~931GB in Windows.

What is the difference between a pebibyte and a petabyte?

1 PiB (pebibyte) equals 1,125,899,906,842,624 bytes ($2^{50}$), while 1 PB (petabyte) equals 1,000,000,000,000,000 bytes ($10^{15}$). The PiB is about 12.6% larger than PB.

How to calculate how many 100PB storage units are needed for 3.5ZB of data?

Using the SI system:
3.5 ZB = 3.5 × $10^{6}$ PB
Number of units = 3,500,000 PB ÷ 100 PB/unit = 35,000 units
In IEC: 3.5 ZB ≈ 2.9646 ZiB = 3,108,385 PiB → 31,083.85 units (showing why system consistency matters)

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